"Chaos is not the opposite of rhythm but the milieu of all milieus"
Deleuze & Guattari



Friday, 30 October 2015

FUTURISTIC PHASE

This month has been an engaging trip back into the world of emerging trends, as I'm standing in at LS:N Global as Senior Journalist.


LS:N is the editorial site by trend forecasting agency The Future Laboratory, which advises clients such as Google, Selfridges, and Condé Nast on all things novel. 

Since spending a year writing trends with them in 2012/13, I've continued to contribute occasional stories to the site, often from Beirut and New York, so it's interesting to reconnect in depth with what they do at their London base. 


On a more prosaic level, it's also a pleasure to be back in their relaxed offices, set in a converted Huguenot silk-weavers' house in Spitalfields - one of those historic townhouses that Tracy Emin and Jeanette Winterson also occupy in the neighbourhood. 

Alongside the front-room installation, and courtyard garden with its wall of flowers and herbs, sources of in-house entertainment include resident hound Marlowe and his witty owner Martin Raymond, company co-founder.


Stand-outs from LS:N's recent coverage, for me, are the Wired conference and Dutch Design Week reviews, and two inspiring Micro Trends about the growing empowerment around energy sourcing and the rise of seasonless fashion

My own stories have spanned a range of subjects from an East End art walk and Frieze London, to natural skincare from Sydney, and luxury advertising in Beirut


Personal highlights so far have been running a video interview with Nick Knight and opining on the changing face of urban regeneration, both within the Inform section that I'm editing, which focuses on interviews and op eds (the best bits of editorial, in my view). 



Longer reads on the site require a subscription but you can explore the Seed section of short updates for free here.